Manpreet Kaur (M.Com, UGC-NET, B.Ed, M.Phill, Pursuing Ph.D)

Assistant Professor
Commerce

List of Publications


Publication TypeDetails
Workshop Attended Workshop on Digital marketing at Lovely Professional University, Punjab
Workshop Attended Workshop on Research Methodology using SPSS’ at Lovely Professional University, Punjab
Workshop Attended Art of Writing A Research Paper’ at Chitkara University, Punjab
Conference Attended National Case Development Competition’ (NCDC) at University School of Management Studies, Guru Gobind Singh Indraprastha University, New Delhi in association with ET-CASES.
Conference Attended Innovative Management practices in Marketing, E-commerce, Economics, Business, Banking and Neo-Tourism. (MBET, 2015), organised by, Krishi Sanskriti at JNU, Delhi.
Conference Attended International Conference on Technology for Sustainability- Engineering, Information Technology, Management and Environment’ at DAV Institute of Management, Faridabad.
Conference Attended ‘International Conference on Role of Social Media for Organizational Sustainability (ICROSMOS)’ at Jaipuria Institute of Management Noida.
National Publications Transformation of Microfinance (with reference to economic empowerment) accepted for the book by editorial board of Department of Economics, Sidho-Kanho-Birsha University, West Bengal.
International Publications Subscriber Behavior & Mobile-Value Added Services: A Critical Review published in International Journal of Science Technology and Management
National Publications The Women Entrepreneurial Orientation: Success and Challenges’ published in Advances in Economics and Business Management (AEBM), Vol 2, Issue 15; October-December, 2015.
International Publications Mobile Value Added Services: National Subscriber Behavior v/s Overseas Subscribers Behavior published in proceedings of International Conference on “Innovative Trends in Business Practices for Sustainable Development” organized by university of Madras on March 4, 2016
International Publications Case Study: Beat All Sports: Success Is Matter Of Choice published in UK case centre with reference number 516-0172-1
International Publications • ‘Social Media: An Emerging Tool for Political Participation published in International Journal of Social and Organizational Dynamics in IT (IJSODIT), IGI Global, USA. 5(2). July 2016
International Publications Mobile Value Added Services: National Subscriber Behavior v/s Overseas Subscribers Behavior published in proceedings of International Conference on “Innovative Trends in Business Practices for Sustainable Development” organized by university of Madras on March 4, 2016
National Publications “Comparative study of consumer perception towards unorganized and organized retail with respect to grocery shopping in Jalandhar district” published in New Paradigms in Management, Economics & Commerce (NCNPMEC-2016), organized by Mody University, Rajasthan on March 11-12, 2016
National Publications ‘Social Media: An Emerging Tool for Political Participation (Abridged version)’ published in the book Social Media and Organizational Sustainability, Bloomsbury Publications, India. ISBN 9789385936043